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Tekijä: | Rahtz, D. R. Sirgy, M. J. |
Otsikko: | Marketing of health care within a community: a quality-of-life/needs assessment model and method |
Lehti: | Journal of Business Research
2000 : JUN, VOL. 48:3, p. 165-176 |
Asiasana: | COMMUNITY PLANNING HEALTH SERVICE MARKETING QUALITY OF LIFE |
Kieli: | eng |
Tiivistelmä: | A community-based health-care assessment model and method are presented. The model and method are based on theoretical notion that community residents' satisfaction with individual health-care programs and services available within their community affect their satisfaction with the community health-care system. In turn, satisfaction with over-all community health care affects perceived quality of life through satisfaction with the community at large and satisfaction with personal health. |
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