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Tekijä: | Stiles, J. |
Otsikko: | Strategic alliances: making them work (zwischenbetriebliche Zusammenarbeit) |
Lehti: | Long Range Planning
1994 : AUG, VOL. 27:4, p. 133-137 |
Asiasana: | |
Vapaa asiasana: | UNTERNEHMENSSTRATEGIE |
Kieli: | eng |
Tiivistelmä: | The question of how to make strategic alliances work is becoming increasingly important as more and more firms look to this form of organization as a means of leapfrogging the obstacles which developing businesses in the 1990's have to face. The conference run by Acquisitions Monthly and A.D. Little on 'Strategic alliances: making them work' in April 1994 examined both theoretical and practical perspectives to draw out some common areas and ideas for improving alliance management. |
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