haku: @freeterm Unternehmensstrategie / yhteensä: 518
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Tekijä:Stiles, J.
Otsikko:Strategic alliances: making them work (zwischenbetriebliche Zusammenarbeit)
Lehti:Long Range Planning
1994 : AUG, VOL. 27:4, p. 133-137
Asiasana:
Vapaa asiasana:UNTERNEHMENSSTRATEGIE
Kieli:eng
Tiivistelmä:The question of how to make strategic alliances work is becoming increasingly important as more and more firms look to this form of organization as a means of leapfrogging the obstacles which developing businesses in the 1990's have to face. The conference run by Acquisitions Monthly and A.D. Little on 'Strategic alliances: making them work' in April 1994 examined both theoretical and practical perspectives to draw out some common areas and ideas for improving alliance management.
SCIMA tietueen numero: 136506
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