haku: @freeterm Unternehmensstrategie / yhteensä: 518
viite: 186 / 518
| Tekijä: | Liedtka, J. M. Rosenblum, J. W. |
| Otsikko: | Shaping conversations: making strategy, managing change (Sprechen im Büro) |
| Lehti: | California Management Review
1996 : FALL, VOL. 39:1, p. 141-157 |
| Asiasana: | |
| Vapaa asiasana: | UNTERNEHMENSSTRATEGIE |
| Kieli: | eng |
| Tiivistelmä: | The quality of both strategic thinking and action relies, in important ways, on the quality of the strategic conversations at all levels in the organization. The design of these conversations is the defining contribution of the strategy making process. When these strategic conversations about the design of the future operate successfully, they create a metacapability for strategy making capable of both furthering intended strategy and at recognizing opportunities for emergent strategy. |
SCIMA