haku: @author Brown, M. / yhteensä: 55
viite: 28 / 55
| Tekijä: | Brown, M. |
| Otsikko: | Sainsbury's star act |
| Lehti: | Management Today
1994 : APR, p. 78-80 |
| Asiasana: | TRANSPORT DISTRIBUTION SUPERMARKETS |
| Kieli: | eng |
| Tiivistelmä: | Scanning, which allows Sainsbury to capture retail sales information the minute the customer buys a commodity, has reversed the former supply-chain operation. It has been changed from a "push" system to a "pull" one. The fact that performance can be maintained day-in, day-out is largely due to information technology. Sainsbury was the first UK retailer to introduce computerised systems to support its distribution activities and the first to put barcode scanning into all its supermarkets. |
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