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Tekijä:Bourgeon-Renault, D.
Otsikko:An experiential approach to the consumption value of arts and culture: The case of museums and monuments
Lehti:International Journal of Arts Management
2006 : FALL, VOL. 9:1, p. 35-47
Asiasana:arts management
culture
museums
Kieli:eng
Tiivistelmä:This paper aims to enhance the undertanding of the consumer experience within the cultural domain. The analysis of arts and culture consumption is based on a pradigm founded on the theory of value, which, in turn, underlies the notion of the consumer experience. By exploring the field of museums and monuments, the authors validate this experiential approach to the consumption value of arts and culture. The authors suggest that, since a theatrical setting elicits emotional and luic reactions in individuals and entails visitor participation, attendance at museums and monuments could be increased by means of adding a show-oriented dimension to the consumer experience.
SCIMA tietueen numero: 263312
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