haku: @journal_id 1748 / yhteensä: 58
viite: 15 / 58
| Tekijä: | Onyeiwu, S. |
| Otsikko: | Some Determinants of Core Competencies: Evidence from a Binary-Legit Analysis |
| Lehti: | Technology analysis & strategic management
2003 : MAR, VOL. 15:1, p. 43-64 |
| Asiasana: | COMPETENCIES COMPETITION MODELS INTANGIBLE ASSETS MARKETING |
| Kieli: | eng |
| Tiivistelmä: | Despite the increasing recognition of the salience of core competencies in the process of competition, the notion of core competencies has remained largely ambiguous in the literature. Neither is it clear what strategies, institution and resources are necessary for developing and sustaining core competencies. This paper uses the binary-legit model to explore the determinants of core competencies, and identifies investment in intangible assets, marketing promotional activities and firm size as significant determinants of core competencies. An evaluation of the technology strategies of two competence-seeking firms also points to the increasing salience of intangible assets, decentralization globalization of the R&D function, and the intensive search for knowledge and capabilities. |
SCIMA