haku: @author Lee, J. A. / yhteensä: 6
viite: 2 / 6
Tekijä: | Lee, J. A. Holden, S. J. |
Otsikko: | Understanding the determinants of environmentally conscious behavior |
Lehti: | Psychology & Marketing
1999 : AUG, VOL. 16:5, p. 373-392 |
Asiasana: | MARKETING CONSUMER BEHAVIOUR ENVIRONMENT ETHICS |
Kieli: | eng |
Tiivistelmä: | This paper developes an understanding of the various motivational determinants of environmental consumer behaviour. Support was found for two determinants: motivation based on internal responses of distress, and motivation based on empathy. |
SCIMA