haku: @author Sundaresan, S. / yhteensä: 6
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| Tekijä: | Bhargava, H.K. Sundaresan, S. |
| Otsikko: | Contingency pricing for information goods and services under industrywide performance standard |
| Lehti: | Journal of Management Information Systems
2003 : FALL, VOL. 20:2, p. 113-136 |
| Asiasana: | Contingency planning Information technology Pricing Quality |
| Kieli: | eng |
| Tiivistelmä: | It is demonstrated in this paper that quality-contingent pricing is a useful mechanism for mitigating the negative effects of quality uncertainty in e-commerce and information technology services. Under contingency pricing of an information good or service, the company preannounces a rebate for poor performance. Consumers determine performance probabilities using publicly available historical performance data, and the company may have additional private information with respect to its future probability distribution. The critical role of private information and differences in belief between the company and market in the choice of pricing scheme are explicated examining the monopoly case. |
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