haku: @author Macmillan, I.C. / yhteensä: 6
viite: 2 / 6
| Tekijä: | Putten, A.B. van MacMillan, I.C. |
| Otsikko: | Making real options really work |
| Lehti: | Harvard Business Review
2004 : DEC, VOL. 82:12, p. 134-141 |
| Asiasana: | Finance Management Strategic planning Decision making Methodology |
| Kieli: | eng |
| Tiivistelmä: | The article discusses how managers should use real options method and discounted cash flow analysis. Real options are a complement to, not a substitute for, discounted cash flow analysis. To pick the best growth projects, managers need to use the two methods in tandem. |
SCIMA