haku: @author Tesar, G. / yhteensä: 6
viite: 4 / 6
| Tekijä: | Tesar, G. |
| Otsikko: | West European direct investment in the US. |
| Lehti: | International Marketing Review
1987 : SPRING, VOL. 4:1, p. 52-60 |
| Asiasana: | FOREIGN INVESTMENT SMALL BUSINESS MEDIUM-SIZED BUSINESSES EUROPE, WEST USA |
| Kieli: | eng |
| Tiivistelmä: | Review of how West European firms, which are interested in directly investing in the US, are reluctant to cooperate with state governments to formulate investment decisions. The primary motive for such investment: to shelter capital. How the importance placed on reverse direct investment has politicised the process of soliciting potential direct investors and the move by West European firms to use the direct aid of professional private sources. Direct investment as opposed to direct exports, the states emphasis on reverse direct investment, the types of West European firms seeking investment, their motivation and problems. The tentative solutions. Three Figures illustrate the investment process. |
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