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| Tekijä: | Walker, K. |
| Otsikko: | Low cost: improving the odds |
| Lehti: | Airline Business
1999 : MAR, VOL. 15:3, p. 38-40 |
| Asiasana: | USA AIRLINES STRATEGY |
| Kieli: | eng |
| Tiivistelmä: | Low-cost entrant airlines in the USA are attracting a lot of government and political support because of their poor success rate. But some industry experts argue there is more that start-ups could do for themselves to better their chances of survival. What do restaurants and airlines have in common? Unless the diner has chosen poorly or the passenger is in first class, it is unlikely to be the food. Which leaves the common misconception that it is easy to set up and run a restaurant or an airline. |
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