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| Tekijä: | Evans, N. |
| Otsikko: | Collaborative strategy: an analysis of the changing world of international airline alliances |
| Lehti: | Tourism Management
2001 : JUN, VOL. 22:3, p. 229-243 |
| Asiasana: | Strategic management Alliances Joint business ventures Airlines |
| Kieli: | eng |
| Tiivistelmä: | The aims of this paper are: to review the strategic alliance literature; examine the role and scope of strategic alliances in the context of strategic management decision making; analyse the underlying motivations for the formation of strategic alliances; to produce a conceptualisation of strategic alliances, and consider possible future trends in airline strategic alliance formation. |
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