haku: @indexterm CONSUMER ECONOMICS / yhteensä: 63
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Tekijä: | Zins, A. H. |
Otsikko: | Consumption emotions, experience quality and satisfaction: A structural analysis for complainers versus non-complainers |
Lehti: | Journal of Travel & Tourism Marketing
2002 : VOL. 12:2/3, p. 3-18 |
Asiasana: | Consumer economics Consumer satisfaction Consumer behaviour Quality |
Kieli: | eng |
Tiivistelmä: | The study argues that in a multiple-encounter service environment like tourism the experience elicited emotions are antecedent to the final cognitive responses exercise an almost undependent impact on overall satisfaction conceptualized according to Oliver's (1997) multi-domain approach. Considerable differences in the structure of cognitive effects on satisfaction are demonstrated for complaining and non-complaining consumer. |
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