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| Tekijä: | Hamel, G. |
| Otsikko: | Waking up IBM |
| Lehti: | Harvard Business Review
2000 : JUL/AUG, VOL. 78:4, p. 137-146 |
| Asiasana: | Companies Computer industry Internet Case studies Executives Strategic management USA |
| Vapaa asiasana: | e-business |
| Kieli: | eng |
| Tiivistelmä: | This article deals with how a gang of unlikely rebels transformed Big Blue. Today IBM is an e-business powerhouse. This development did not turn around by imposing change from the top. Instead, it let initiatives, ideas, and enthusiasm bubble from below. |
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