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Tekijä:Benitez, J. M.
Martin, J. C.
Román, C.
Otsikko:Using fuzzy number for measuring quality of service in the hotel industry
Lehti:Tourism Management
2007 : VOL. 28:2, p.544-555
Asiasana:fuzzy sets
service quality
hotel and catering industry
Vapaa asiasana:fuzzy number
TOPSIS
Kieli:eng
Tiivistelmä:This paper presents a fuzzy multi-attribute decision-making approach for evaluating dynamically the service quality of three hotels of and important corporation in Gran Canaria Island via surveys. Based on the concept of the degree of optimality, we develop through TOPSIS an overall service performance index for each pair hotel-date of survey. This index will help hotel managers to understand their relative ranking position, and provide adequate alternative to performance evaluation of hotel services which usually involve subjective judgements of qualitative attributes.
SCIMA tietueen numero: 264362
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