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| Tekijä: | Godley, A. |
| Otsikko: | What was new in the 1980s? International retailing in Britain from 1850-1991 |
| Lehti: | International Review of Retail, Distribution and Consumer Research
2002 : JAN, VOL. 12:1, p. 29-37 |
| Asiasana: | INTERNATIONAL MARKETING INTERNATIONAL TRADE RETAILING UNITED KINGDOM |
| Kieli: | eng |
| Tiivistelmä: | This paper relocates the recent wave of internationalization in retailing in a much longer historical context. Utilizing a newly complied database of all foreign entrants into British retailing since 1850, the paper reviews trends in overall entry patterns before considering the entry patterns in different retail trades. New empirical data on the branch counts of foreign entrants from 1850-1991 are presented. |
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