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| Tekijä: | Crainer, S. Dearlove, D. |
| Otsikko: | The short history of great business ideas |
| Lehti: | Business Strategy Review
2006 : AUTUMN, VOL. 17:3, p. 10-18 |
| Asiasana: | management history |
| Vapaa asiasana: | business ideas |
| Kieli: | eng |
| Tiivistelmä: | Management (hereafter as: mgmt.) ideas come and go with ever-increasing speed. But when did the corporate appetite for mgmt. cure-alls begin? And does the application of these mgmt. cure-alls actually enhance business performance? This article traces the short history of mgmt. fads back to the 1970s asking: Whatever happened to yesterday's bright ideas? |
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