haku: @indexterm Competitive advantage / yhteensä: 665
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| Tekijä: | Zeller, T.L. |
| Otsikko: | Measuring and managing e-retailing with activity-based costing |
| Lehti: | Journal of Cost Management
2000 : JAN/FEB, VOL. 14:1, p. 17-30 |
| Asiasana: | Electronic commerce Cost accounting Decision making Strategy Internet Competitive advantage Measurement |
| Vapaa asiasana: | ABC e-commerce e-business |
| Kieli: | eng |
| Tiivistelmä: | The article's focus is on the use of activity-based costing (ABC) in measuring and managing electronic retailing (e-retailing) business. The article deals with the use of ABC in supporting long-term strategic analysis and daily decision making of an e-retailing business, boundaries within the e-retailing environment, and the efficiency of the Internet in creating competitive advantage. |
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