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| Tekijä: | Wang, Hong |
| Otsikko: | On the new pattern of the business and development of China's retail trading (original in Chinese) |
| Lehti: | Journal of Beijing Institute of Business (c)
1996 : 1, p.28-31 |
| Asiasana: | RETAILING CHINA |
| Kieli: | chi |
| Tiivistelmä: | In the past 16 years, China's retail trading has flourished in step with reform and opening up. In stead of the original pattern, a new patter has taken initial shape. The higher profit rate of retail trading has attracted a huge amount of social capital, which lead to the more intense competition on retail market. In the commercial business, the "good quality tide" is falling and the "moderate prices tide" began to rise. The whirlwind of "doing business by using a small profit margin" which emerged at the end of 1994 engulfed the large and medium-sized cities all over the country and it now in the ascendant. The business style of introducing commercial culture into the business activities will dominate the trend of commercial business. |
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