haku: @freeterm Produktinnovation / yhteensä: 67
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| Tekijä: | Quinn, J. B. Baruch, J. J. Zien, K. A. |
| Otsikko: | Software-based innovation |
| Lehti: | Sloan Management Review
1996 : SUMMER, VOL. 37:4, p. 11-24 |
| Asiasana: | |
| Vapaa asiasana: | INNOVATION, PROBLEMORIENTIERTE SOFTWARE, PRODUKTINNOVATION |
| Kieli: | eng |
| Tiivistelmä: | Managers need to recognize the potentials of software in their development processes and change their approaches to utilize the full potential of software-based innovation. By doing so, they can improve innovation quality, shorten cycle times, cut costs, lower risks, enhance the results of innovation , and increase its diffusion to customers. The authors explain the powerful possibilities of software-based innovation and provide many examples of how companies develop and manage software most successfully. |
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