haku: @indexterm pacific, the / yhteensä: 67
viite: 39 / 67
Tekijä:Edge, A. E.
Otsikko:Doing business in the Pacific.
Lehti:Management Decision
1988 : VOL. 26:6, p. 5-7
Asiasana:INTERNATIONAL BUSINESS
CULTURE
PACIFIC, THE
Kieli:eng
Tiivistelmä:A story of two American entrepreneurs is told about their doing business in the South-Pacific. One proved to be very successful while the other was less successful. The first entrepreneur went to Japan in the sixties, developed a car-wash business and became sensitive to cultural differences. His interest in an island of South-Pacific focused on the tourist industry. His strategy and a series of his innovative efforts are described and analyzed. The other entrepreneur had no experience concerning the local culture or similar to it. His endeavours to develop an electric power plant for the island almost failed. In denouncing the request for bribes he was legally correct but strategically stupid. The lessons from these cases are summarized.
SCIMA tietueen numero: 66654
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