haku: @author Fernie, J. / yhteensä: 7
viite: 5 / 7
| Tekijä: | Fernie, J. |
| Otsikko: | The breaking of the fourth wave: recent out-of-town retail developments in Britain |
| Lehti: | International Review of Retail, Distribution and Consumer Research
1998 : JUL, VOL. 8:3, p. 303-317 |
| Asiasana: | UNITED KINGDOM RETAILING DEVELOPMENT |
| Kieli: | eng |
| Tiivistelmä: | In the early 1990s there was considerable speculation about the potential impact which new retail formats may have upon UK retailing. These "fourth wave" out-of-town developments, primarily of US origin, were viewed as a major threat to town centres. This paper revisits these estimates for the new retail formats and assesses the relative success or failure of the formats in light of research undertaken with senior executives of companies involved in the development process. |
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