haku: @author Arora, A. / yhteensä: 7
viite: 4 / 7
| Tekijä: | Arora, A. Fosfuri, A. |
| Otsikko: | Wholly owned subsidiary versus technology licensing in the worldwide chemical industry |
| Lehti: | Journal of International Business Studies
2000 : VOL. 31:4, p. 555-572 |
| Asiasana: | FOREIGN SUBSIDIARY COMPANIES LICENSING FOREIGN INVESTMENT MULTINATIONAL COMPANIES INTERNATIONALIZATION |
| Kieli: | eng |
| Tiivistelmä: | The determinants of the choice between wholly owned subsidiary and technology licensing as a strategy for expansion abroad are analyzed. Both cultural distance and the presence of other potential licensors favor the use of licensing as a strategy for expanding abroad, whereas, prior experience favors the choice of wholly owned subsidiary. |
SCIMA