haku: @indexterm contingency theory / yhteensä: 70
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| Tekijä: | Venkatraman, N. |
| Otsikko: | Performance implications of strategic coalignment: a methodological perspective. |
| Lehti: | Journal of Management Studies
1990 : JAN, VOL. 27:1, p. 19-41 |
| Asiasana: | CONTINGENCY THEORY STRATEGIC MANAGEMENT METHODOLOGY PERFORMANCE MEASUREMENT |
| Kieli: | eng |
| Tiivistelmä: | Strategic coalignment - viewed in terms of internal consistency among key strategic decisions or the alignment between strategic choices and critical contingencies posed by either environmental or organizational contexts - is an important theoretical perspective in strategic management. A methodological orientation is adopted to examining a proposition of the performance implications of strategic coalignment among three strategy dimensions: marketing, manufacturing and administrative. Such a proposition is evaluated using three perspectives of statistical modelling: (a) interactionist; (b) profile-derivation; and (c) covariation, and data collected from business units. |
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