haku: @indexterm INDUSTRIAL MARKET RESEARCH / yhteensä: 71
viite: 39 / 71
| Tekijä: | Cheron, E. J. Kleinschmidt, E. J. |
| Otsikko: | A review of industrial market segmentation research and a proposal for an integrated segmentation framework. |
| Lehti: | International Journal of Research in Marketing
1985 : VOL. 2:2, p. 101-115 |
| Asiasana: | MARKET SEGMENTATION INDUSTRIAL MARKET RESEARCH CONSUMER BEHAVIOUR |
| Kieli: | eng |
| Tiivistelmä: |
SCIMA