haku: @indexterm public sector / yhteensä: 749
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| Tekijä: | |
| Otsikko: | Marketing in the public sector |
| Lehti: | European Journal of Marketing
1994 : VOL. 28:6, p. 57-60 |
| Asiasana: | MARKETING PUBLIC SECTOR EUROPE |
| Kieli: | eng |
| Tiivistelmä: | In this sixth section, with the spotlight on the public sector, highlights include: the results of a customer satisfaction survey carried out among out-patients of UK health-care institutions; a look a the customer focus of Brent Borough Council; and an examination of the competitive environment which has been created for British educational institutions, as well as an analysis of why the Ontario Government's "Personal Property Security Registration" (PRSR) system was improved. |
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