haku: @indexterm management / yhteensä: 7787
viite: 251 / 7787
Tekijä: | Veleva, V.R. |
Otsikko: | Managing corporate citizenship: A new tool for companies |
Lehti: | Corporate Social Responsibility and Environmental management
2010 : JAN/FEB, VOL. 17:1, p. 40-51 |
Asiasana: | management corporate responsibility social responsibility |
Vapaa asiasana: | corporate citizenship |
Kieli: | eng |
Tiivistelmä: | Identifying a company's strengths and weaknesses is getting more important than ever for better aligning resources and strategies. This paper deals with the challenges of corporate citizenship (hereafter as: c-c.) management, outlining key findings and lessons learnt from piloting a new assessment tool for companies. There are two examples of how companies have used the tool to advance their c-c. efforts. Finally, summarized are key findings about 'strengths' and 'gaps' in c-c. management, providing recommendations for further research. |
SCIMA