haku: @freeterm CHANGE MANAGEMENT / yhteensä: 8
viite: 6 / 8
| Tekijä: | Atkinson, S. Butcher, D. |
| Otsikko: | Lingua franker: The power of Babel |
| Lehti: | People Management
1999 : OCT, VOL. 5:20, p. 50-52 |
| Asiasana: | Management |
| Vapaa asiasana: | Change management Terminology |
| Kieli: | eng |
| Tiivistelmä: | The terminology of top-down change management predominates in business. The authors call for new language to legitimize 'unofficial' initiatives. |
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