haku: @author Collins, A. / yhteensä: 8
viite: 6 / 8
| Tekijä: | Collins, A. Burt, S. |
| Otsikko: | Dependency in manufacturer-retailer relationships: the potential implications of retail internationalisation for indigenous food manufacturers. |
| Lehti: | Journal of Marketing Management
1999 : OCT, VOL. 15:7, p. 673-693 |
| Asiasana: | Food industry Retailing Internationalization United Kingdom Irish Republic |
| Kieli: | eng |
| Tiivistelmä: | This paper explores the sets of trading relationships and interdependencies that existed between British and Irish food retailers and the Irish food manufacturing sector prior to Tesco Stores acquisition of Power Supermarkets in 1997. The impact upon manufacturers' brand portfolio and customer portfolio strategies are also highlighted. |
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