haku: @author Uysal, M. / yhteensä: 8
viite: 3 / 8
| Tekijä: | Chen, J. S. Uysal, M. |
| Otsikko: | Market positioning analysis: a hybrid approach |
| Lehti: | Annals of Tourism Research
2002 : OCT, VOL. 29:4, p. 987-1003 |
| Asiasana: | Tourism Tourist industry Leisure industry Market research USA |
| Vapaa asiasana: | Destination images Positioning analysis |
| Kieli: | eng |
| Tiivistelmä: | In a competitive analysis, the study areas are described by youth/mature and culture/nature dimensions in connection with attribution images. Pennsylvania appears to be an immediate competitor of Virginia in regard to provision of leisure activities. |
SCIMA