haku: @author Strasser, S. / yhteensä: 8
viite: 1 / 8
« edellinen | seuraava »
| Tekijä: | Strasser, S. |
| Otsikko: | The alien past: Consumer culture in historical perspective |
| Lehti: | Journal of Consumer Policy
2003 : DEC, VOL. 26:4, p. 375-393 |
| Asiasana: | Consumers Culture History |
| Kieli: | eng |
| Tiivistelmä: | In everyday life, the profound transformations that have accompanied the advent of a global consumer culture have rendered the past as alien: our own ancestors occupied a realm as foreign as those we encounter when we travel. As virtually everything has become a commodity, modern values labor-saving, convenience, cleanliness, fashion, and newness itself have become primary considerations for purchasing. Those values were transmitted in the initial advertising for mass-produced consumer goods. Historicizing these issues fosters the development of a critical perspective. |
« edellinen | seuraava »
SCIMA