haku: @indexterm law / yhteensä: 802
viite: 214 / 802
Tekijä: | Delener. N. |
Otsikko: | An ethical and legal synthesis of dumping: Growing concerns in international marketing |
Lehti: | Journal of Business Ethics
1998 : NOV, VOL. 17:5, p. 1747-1753 |
Asiasana: | ETHICS LAW COMPANIES DUMPING MARKETING STRATEGY |
Kieli: | eng |
Tiivistelmä: | Dumping is a permanent feature of marketing strategies of many companies, and anti-dumping complaints are increasingly resorted to as a defensive instrument to stop the challengers. This paper offers a synthesis of legal and ethical issues involved and relates them to marketing concerns in international operations. |
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