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| Tekijä: | Barrett, A. |
| Otsikko: | How Fred Hassan rescued Pharmacia & Upjohn |
| Lehti: | Business Week
1999 : APR 26, VOL. 3610:940, p. 63-64 |
| Asiasana: | PHARMACEUTICAL INDUSTRY CHIEF EXECUTIVE OFFICERS COMPANIES |
| Kieli: | eng |
| Tiivistelmä: | It didn't take long for Fred Hassan to figure out how bad things were at Pharmacia & Upjohn Inc. Two weeks after arriving from American Home Products Corp. to take over as chief executive in 1997, Hassan called a meeting in Sweden to discuss the launch of the company's upcoming bladder-control medicine, Detrol, in the U.S. But instead of drawing up marketing plans, a stunned Hassan discovered that Pharmacia's very rights to the drug were in question. |
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