haku: @indexterm complaints / yhteensä: 83
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Tekijä:Marquis, M.
Filiatrault, P.
Otsikko:Understanding complaining responses through consumer' self-consciousness disposition
Lehti:Psychology & Marketing
2002 : MAR, VOL. 19:3, p. 267-292
Asiasana:COMPLAINTS
CONSUMER SATISFACTION
Vapaa asiasana:SELF-CONSCIOUSNESS
Kieli:eng
Tiivistelmä:The objective of this study is to determine whether a dissatisfied consumer would select a specific complaining behavior response based on his or her self-consciousness disposition. The study used written scenarios where subjects waiting in line at a movie theater had to face additional waiting time as a consequence of an event associated with an intruder or with the service provider, and occuring either immediately in front of them or further away.
SCIMA tietueen numero: 233611
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