haku: @indexterm Russia / yhteensä: 841
viite: 643 / 841
Tekijä:Coleman, L.
Fortin, B.
Otsikko:Doing business with Russia
Lehti:Journal of Euromarketing
1996 : VOL. 6:1, p. 25-40
Asiasana:MARKETING
RUSSIA
ECONOMICS
Kieli:eng
Tiivistelmä:This paper discusses recent activities that affect marketing in and with Russia. The complex Russian market has many obstacles and opportunities. The last major political leaders and their contributions are viewed along with business practices such as Joint Ventures, Market, Political, and Economic Indicators. They are all included in the development of where the future is heading regarding doing business with Russia. There is room and need for optimism, patience and continuous observation of this unpredictable market.
SCIMA tietueen numero: 155657
lisää koriin
SCIMA