haku: @indexterm individual behaviour / yhteensä: 848
viite: 213 / 848
Tekijä: | Morgan, N. |
Otsikko: | The Kinesthetic Speaker: Putting Action into Words |
Lehti: | Harvard Business Review
2001 : APR, VOL. 79:4, p. 112-122 |
Asiasana: | PSYCHOLOGY REVIEWS INDIVIDUAL PSYCHOLOGY INDIVIDUAL BEHAVIOUR |
Kieli: | eng |
Tiivistelmä: | The author is a long-time speech-writer and speaking coach, says what's most often lacking in today's speeches and presentations. He states that the kinesthetic speaker feeds an audience's primal hunger to experience a presentation on a physical, as well as an intellectual, level. In this article, the author describes techniques for harnessing kinesthetic power and creating a sense of intimacy with an audience - a closeness that is more widely expected from speakers since the advent of television. Ultimately, the author says, a speech or presentation offers something of great value to business executives: it's the best vehicle for winning trust from large groups of people - be they employees, colleagues, or shareholders. |
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