haku: @journal_id 1521 / yhteensä: 85
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| Tekijä: | Yang, Jian |
| Otsikko: | A probe into railway transportation agent system (original in Chinese) |
| Lehti: | China Business and Market (c)
1999 : 2, p.13-16 |
| Asiasana: | RAIL TRANSPORT AGENCIES MANAGEMENT CHINA |
| Kieli: | chn |
| Tiivistelmä: | The competition on transportation market in China has become increasingly intense. To develop railway, we must draw for reference the advanced experience of foreign transportation enterprises, raise the management and administration level and renew our marketing concept. Pursuing the transportation agent system is both the demand of expanding marketing channel and the demand of developing international transportation. This paper also analyzes in detail the function of transportation agent system to expanding the marketing channel of railway and raises some measures to be taken for pursuing such a system. |
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