haku: @indexterm MARK OF ORIGIN / yhteensä: 9
viite: 8 / 9
| Tekijä: | Johansson, J. K. Douglas, S. P. Nonaha, I. |
| Otsikko: | Assessing the impact of country of origin on product evaluations : a new methodolical perspective. |
| Lehti: | Journal of Marketing Research
1985 : NOV, VOL. 22:4, p. 388-396 |
| Asiasana: | CONSUMER SATISFACTION MARKETING MODELS PRODUCT DEVELOPMENT MARK OF ORIGIN |
| Kieli: | eng |
| Tiivistelmä: |
SCIMA