haku: @freeterm deregulation / yhteensä: 9
viite: 8 / 9
Tekijä: | Clemens, J. Cetera, A. |
Otsikko: | For barter or worse |
Lehti: | Broadcast
1989 : MAR 10, p.22-23 |
Asiasana: | |
Vapaa asiasana: | Syndicators, Potential markets, Deregulation |
Kieli: | eng |
Tiivistelmä: | Though barter syndication is highly successful and profitable in the U.S. there are signs that market may have reached its peak. So American syndicators are looking for new markets for bartered programmes outside America. The best potential market for American programming lies in the countries deregulating their TV markets and providing access to privately funded, advertising-supported non-public service TV channels. |
SCIMA