haku: @author Hillebrand, W. / yhteensä: 9
viite: 8 / 9
| Tekijä: | Hillebrand, W. |
| Otsikko: | Offensive der Warenfront |
| Lehti: | Manager Magazin
1990 : JUN, VOL. 20:6, p.222-229 |
| Asiasana: | INDUSTRIES DOMESTIC APPLIANCES INDUSTRY DISTRIBUTION |
| Kieli: | ger |
| Tiivistelmä: | The author describes the new story of the Bosch-Siemens household appliances limited. The chiefs had to attempt to make a new distribution concept. First they experienced a period of total chaos but later the change from the two step distribution concept to the one step one worked and earned a lot of money. |
SCIMA