haku: @indexterm Domestic trade / yhteensä: 90
viite: 54 / 90
| Tekijä: | Li, Haiyang |
| Otsikko: | Some thinking caused by the sales war at Zhengzhou (original in Chinese) |
| Lehti: | Journal of Beijing Institute of Business (c)
1993 : 1, p.28-32 |
| Asiasana: | DOMESTIC TRADE COMPETITION MARKETING MANAGEMENT CHINA |
| Kieli: | chi |
| Tiivistelmä: | Sales war is the necessary product of the development process of the commodity economy. The sales war taking place in Zhengzhou is a manifestation of the underdevelopment of the commodity economy. It has raised many problems in competition, in sales with expensive prize and macro management. For instance it shows in the issue of competition that ideas of competition should be changed, the level of competition should be raised and the competition environment should be improved in the current competition. |
SCIMA