haku: @journal_id 1387 / yhteensä: 93
viite: 26 / 93
Tekijä:Li, Chuangrong
Otsikko:On ten major driving forces (original in Chinese)
Lehti:Global Market Information Guide (c)
1997 : 3, p.33-34
Asiasana:
Kieli:chi
Tiivistelmä:Ten major driving forces promoting the changes of market at present are speed, quality, technological advantage, service, convenience, changes of consumers' age compositions ,more room for choice of consumers, difference in life style , application of price reduction and discount and the great development of international division of work and exchange. Enterprises must know the influence of the ten major driving forces on their own customers, themselves, and the managed products in order to take the opportunity provided by them for fighting for competitive superiority and responding forcefully to the challenges of market changes.
SCIMA tietueen numero: 164852
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