haku: @indexterm CIGARETTE INDUSTRY / yhteensä: 95
viite: 73 / 95
| Tekijä: | |
| Otsikko: | Cigarettes in Italy. |
| Lehti: | Market Research Europe
1987 : JAN, VOL. 19, p. 23-30 |
| Asiasana: | ITALY CIGARETTE INDUSTRY CONSUMER MARKETS |
| Kieli: | eng |
| Tiivistelmä: | The general characteristics of the tobacco industry in Italy are summarized. The market is controlled by a state monopoly. General volume trends are presented. Italian and French consumption patterns are compared. Italy is described as a major tobacco-growing country. Data are presented about production and trade in cigarettes. A table is showing imports by origin. The nature of the foreign competition is outlined. The activity and the policy of the state monopoly is discussed. Brand shares are listed and analyzed. the advertising of tobacco products is illegal. Problems of advertisement regulation are mentioned. |
SCIMA