haku: @indexterm DISASTERS / yhteensä: 98
viite: 62 / 98
| Tekijä: | Shrivastava, P. Siomkos, G. |
| Otsikko: | Disaster containment strategies. |
| Lehti: | Journal of Business Strategy
1989 : SEP-OCT, VOL. 10:5, p. 26-30 |
| Asiasana: | DISASTERS CORPORATE STRATEGY DECISION MAKING |
| Kieli: | eng |
| Tiivistelmä: | A crisis can hit any company. Here is described how planning can minimize the damage. Company reputation and image further crisis preparedness influence how a company survives a crisis. There are four basic responses that companies tend to undertake in a crisis: a super effort; voluntary compliance; forced regulatory compliance; and denial. These responses can be done by developing a communication plan that identifies key stakeholders, their information needs, and how those needs can be met. The advance communication plan should include the following elements: a crisis telephone directory; spokespersons, press kits, and feedback from the public. |
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