haku: @indexterm Response rate / yhteensä: 99
viite: 87 / 99
Tekijä: | Ferrell, O. C. Krugman, D. |
Otsikko: | Response patterns and the importance of the follow-up duplicate questionnaire in a mail survey of advertising managers. |
Lehti: | European Research
1983 : OCT, VOL. 11:4, p. 157-163 |
Asiasana: | MAIL SURVEYS QUESTIONNAIRES RESPONSE RATE ADVERTISING MANAGERS |
Kieli: | eng |
Tiivistelmä: |
SCIMA