haku: @author Harris, P. / yhteensä: 16
viite: 8 / 16
| Tekijä: | Brewis-Levie, M. Harris, P. |
| Otsikko: | An empirical analysis of buying behaviour in UK high street womenswear retailing using the Dirichlet model |
| Lehti: | International Review of Retail, Distribution and Consumer Research
2000 : JAN, VOL. 10:1, p. 41-57 |
| Asiasana: | Consumer behaviour Buying Retailing Models United Kingdom Europe |
| Kieli: | eng |
| Tiivistelmä: | Shopping behaviour of clothes is thought to be characterized by high degree of segmentation. This study analyzes the related issues using a model. |
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