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| Tekijä: | Min, H. Galle, W. P. |
| Otsikko: | E-purchasing : profiles of adopters and nonadopters |
| Lehti: | Industrial Marketing Management
2003 : VOL 32:3, p. 227-233 |
| Asiasana: | ELECTRONIC COMMERCE ELECTRONIC SHOPPING PURCHASING |
| Kieli: | eng |
| Tiivistelmä: | Electronic commerce has become an essential part of the business landscape. Because in electronic commerce it is possible to expedite the purchase ordering process and simplify purchase payment, high level of interest is generated towards it. This article examines and identifies contextual variables which influence the business-to-business purchasing by the electronic commerce. |
SCIMA