haku: @indexterm United Arab Emirates / yhteensä: 20
viite: 5 / 20
Tekijä:Anwar, S. A.
Al-Shami, M.
Ahmed, S.A.
Otsikko:Developing a market-oriented MBA program: practitioners' views form the GCC countries
Lehti:Journal of international marketing and marketing research
2006 : OCT, VOL. 31:3, p. 129-139
Asiasana:education
market orientation
curricula
Middle East
Saudi Arabia
United Arab Emirates
Qatar
Kuwait
Oman
Bahrain
Vapaa asiasana:MBA
Kieli:eng
Tiivistelmä:The paper aims to analyze what kind of an MBA program would be most convenient in the context of Gulf co-operation council (GCC) countries. Findings show that market-oriented MBA programs are likely to strenghten international connections between the business community and the academic institutions.
SCIMA tietueen numero: 262446
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