haku: @indexterm bundling / yhteensä: 16
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Tekijä: | Bennett, R.J. Ramsden, M. |
Otsikko: | The contribution of business associations to SMEs |
Lehti: | International Small Business Journal
2007 : VOL. 25:1, p. 49-76 |
Asiasana: | associations bundling small and medium-sized enterprises (smes) |
Kieli: | eng |
Tiivistelmä: | The paper assesses the motives for membership of associations by established SMEs with one or more employee. Membership motives span a complex 'bundle' of services. It gives advantages of scale and scope to specialist providers, but also combines individual and collective benefits. SMEs seem to belong to an average of 1.85 associations per firm. Size segmentation is less important than the target markets which cover: the sector, the locality, the specificness of the SME, or the role of the SME owner as director. |
SCIMA