haku: @journal_id 1471 / yhteensä: 38
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Tekijä:Gurau, C.
Merdji, M.
Otsikko:The internationalization process of online SMEs in the U.K., U.S. and Australia
Lehti:Journal of Asia-Pacific Business
2008 : VOL. 9:1, p. 55-81
Asiasana:small and medium-sized enterprises (SMEs)
internationalization
Internet
exporting
Australia
United Kingdom
USA
Kieli:eng
Tiivistelmä:Using a modified version of the Cavusgil and Zou (1994) theoretical framework, this paper examines the influence of a series of internal and external factors on the internationalization (hereafter as: int-n.) of online SMEs. Empirical framework used by Luo et al. (2005) is expanded in an attempt to explain the int-n. of online SMEs by integrating both organizational and market factors, thus improving the explanatory power of int-n. models, and enhancing their applicability for professionals.
SCIMA tietueen numero: 267433
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